Welcome to the Ballymore privacy notice. At Ballymore we are committed to ensuring that your privacy is protected. This privacy notice explains how we will collect your personal data and how we use your personal data when you visit our websites.
Purpose/Activity | Type of data | Lawful basis for processing including basis of legitimate interest |
To contact you |
Identity Contact Financial Transaction Marketing and Communications |
Performance of a contract or potential contract with you Necessary for our legitimate interests (for running our business, to keep our records updated and to study how customers use our websites/services or search for or enter property transactions) |
To register you as a new customer |
Identity Contact |
Performance of a contract or potential contract with you Necessary for our legitimate interest (of being able to keep records of our registered customers) |
To facilitate the reservation, purchase, sale, renting, leasing, or licensing of a property. |
Identity Contact Financial Transaction Marketing and Communications |
Performance of a contract or potential contract with you Necessary for our legitimate interests |
To verify your identity, verify your eligibility for certain housing, conduct credit reference checks, prevent or detect fraud or money laundering. |
Identity Contact Financial Transaction |
Performance of a contract or potential contract with you Necessary to comply with a legal obligation Necessary for our legitimate interests (to prevent being defrauded) |
To manage our relationship with you, including: Asking you to leave a review or take a survey Notifying you about changes to our terms or privacy policy
|
Identity Contact Profile Marketing and Communications |
Performance of a contract or potential contract with you Necessary to comply with a legal obligation Necessary for our legitimate interests (to keep our records updated and to study how customers use our websites/services or search for or enter property transactions) |
To provide customer support |
Identity Contact |
Performance of a contract with you |
To enable you to partake in a viewing, open house, launch or event, prize draw, competition or complete a survey |
Identity Contact Profile Marketing and Communications |
Performance of a contract or potential contract with you Necessary for our legitimate interests (to develop and grow our business) |
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) |
Identity Contact Technical |
Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) Necessary to comply with a legal obligation |
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you |
Identity Contact Profile Usage Marketing and Communications Technical |
Necessary for our legitimate interests (to study how customers use our website/services, to develop them, to grow our business and to inform our marketing strategy) |
To use data analytics to improve our websites, products/services, marketing, customer relationships and experiences |
Technical Usage |
Necessary for our legitimate interests (to define types of customers based on their age, gender and interests for our products and services, to keep our websites updated and relevant, to develop our business and to inform our marketing strategy) |
To ensure that content from our websites is presented in the most effective manner for you and your computer |
Identity Contact Financial Transaction |
Necessary for our legitimate interests (to develop our products/services and grow our business and provision of administration and IT services) |
To make suggestions, recommendations and provide information to you about goods or services that may be of interest to you |
Identity Contact Technical Usage Profile |
Necessary for our legitimate interests (to develop and grow our business) |
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Identity Contact Technical Usage |
Consent (in relation to SMS and email marketing communications) Necessary for our legitimate interests (to develop our business) |
To comply with requirements imposed by law or any court order |
Identity Contact Technical Usage |
Necessary to comply with our legal obligations |
Once we have received your personal data we will use reasonable and necessary procedures and security features to try and prevent unauthorised access. For example, we limit who can access your personal data to those individuals and third parties who need to know it and who are subject to a duty of confidentiality. If we become aware of a data breach we will notify the Information Commissioner’s Office. If we believe that the data breach is serious, we may notify you in accordance with our legal requirements.
If you would like to speak to us about how we handle your personal data, please contact our Data Protection Officer in the first instance. You can also complain to the Information Commissioner’s Office who is the UK supervisory authority for data protection issues.